Any successful company starts with a brand
not a product.

The goal of every successful business is to develop its own distinct identity, which is a key part of creating a brand.

HOW WE WORK

In the age of online shopping and services, branding has evolved into an essential part of marketing and advertising strategies.

Consumers use it as a guide towards making purchasing decisions.
The right branding can give your company more credibility. The right image can sell more product and service.
Effective branding starts by creating a brand strategy tailored to your unique company situation and growth goals, and then rolling it out over several years.
“A brand is a name, term, design, symbol, or any other feature that identifies one seller’s good or service as distinct from those of other sellers” (American Marketing Association).

What is a brand?

“Branding is endowing products and services with the power of a brand” (Kotler & Keller, 2015)

What is branding?

Consumers- a brand gives customers with a decision-making-shortcut when feeling hesitant almost the same item from different companies.
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Employees/shareholders/third-parties- A successful brand has a valuable effect on a company’s reputation and can have a positive impact on the lives of employees, investors, shareholders, and others.

Who does branding
affect?

Process of Branding

01. Brand definition
Purpose, values, promise.
02. Brand positioning statement
03. Brand identity
Name, tone of voice, visual identity design(which includes the logo design, color palette, typographies…)
04. Advertising and communications
v TV, radio, magazines, outdoor ads, website, mobile apps…
05. Sponsoring and partnerships
06. Product and packaging design
07. In-store experience
08. Workspace experience and management style
07. Payment Method
We will help you select the best payment methods according to your ecommerce target audience such as Cash on Delivery, Direct transfer, Cheque Payment, PayPal, Credit Card, Mpesa, Airtel Money and others.
08. Shipping Method
We will help you select the best shipment methods according to your ecommerce target audience.
07. Payment Method
We will help you select the best payment methods according to your ecommerce target audience such as Cash on Delivery, Direct transfer, Cheque Payment, PayPal, Credit Card, Mpesa, Airtel Money and others.
08. Shipping Method
We will help you select the best shipment methods according to your ecommerce target audience.
09. Customer service
10. Pricing strategy
An example is when you see red you see Coca-Cola.
07. Payment Method
We will help you select the best payment methods according to your ecommerce target audience such as Cash on Delivery, Direct transfer, Cheque Payment, PayPal, Credit Card, Mpesa, Airtel Money and others.
08. Shipping Method
We will help you select the best shipment methods according to your ecommerce target audience.
07. Payment Method
We will help you select the best payment methods according to your ecommerce target audience such as Cash on Delivery, Direct transfer, Cheque Payment, PayPal, Credit Card, Mpesa, Airtel Money and others.
08. Shipping Method
We will help you select the best shipment methods according to your ecommerce target audience.

Creative services

01.
Graphic design

Graphics design is an enjoyable and interesting craft, allowing you to use our team of designers’ creativity to bring your unique vision to life.

02.
Branding

The goal of every business is to develop their own distinct identity, which is a key part of creating a brand.

03.
Photography & videography

Digital Tailor Agency provides Kenya based clients with unmatched services that boost brand awareness of their products or services.

04.
UI/UX design

Our team of Art Directors help you create amore powerful and captivating user design and user experience for your website or mobile project.

Contact us today and stand
out from the competition with
a custom branding solution!

Contact Us
2nd Floor, The Mall, Westlands
Waiyaki Way, Nairobi, Kenya
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Phone: +254756000006
Mail: info@dta.co.ke
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