Digital Marketing
Overview
She is Digital Kenya is a FREE 40 Digital Course that empowers women to start businesses and advance their careers by equipping them with the necessary digital skills. Digital Tailor Agency was tasked with the responsibility of creating a digital marketing campaign that will encourage women to enroll for the course.
Challenge
Craft a digital marketing campaign that will generate interest in the program and encourage 10,000 women to sign up for the course in three months.
Solution
Through a well-orchestrated digital marketing strategy, we were able to make engaging content that created awareness of the program. Our primary goal was to generate leads for the client that will drive women to sign up for the course during the three-month period.
Results
She is Digital Kenya was able to get more than 10,000 ladies to sign up and complete the program during the three-month period.
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