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IT Blog

The Digital Taillor blog offers relevant and valuable insights that answer all your questions on digital marketing, IT services, graphic design, customer acquisition and much more.

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IT Services & Solutions

5 Reasons Why You Aren’t Getting Enough Organic Site Traffic

You finally had your site designed. You’re sure you did everything right but there’s a problem; Little or no site ...

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Digital Marketing Tips

Is Billboard Advertising Dead?

Billboard advertising seems misplaced in a world where everyone is focused on social media and mobile phones. While peop...

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Digital Marketing Tips

Social Media Marketing: 5 Effective Tips for a Successful Campaign.

Social media platforms have evolved from being socializing platforms to being indispensable marketing tools for organiza...

two hands coming out of screens exchanging money for goods in ecommerce
IT Services & Solutions

How to Choose the Right Payment Gateway for Your Website

So you finally put up your e-commerce website and now it’s time to think about sales. Before you get frustrated over why...

customer service scale ranging from bad, neutral, to good
Digital Marketing Tips IT Services & Solutions

Your Business has no Excuse for Bad Customer Service

Bad customer service is unacceptable. Not just because it ruins your reputation and pushes away potential leads; it’s be...

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Digital Marketing Tips

Kenya Top Digital Marketing Strategies To Use in 2019

When you visit a fast-food do you order for a Cola drink or ask for a Coke? When you need to purchase a product or servi...

open armed man presenting three circles with the words vision, mission, and values
IT Services & Solutions

How to Write a Company Profile that Fits your Audience

As long as you offer a valuable service or product to people, your business will always have competition. Customers chec...

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IT Services & Solutions

How effective is your branding strategy in kenya?

Your company’s brand is more than its name, slogan or even logo. It is the overall perception and experience that your c...

man with interested look engaged on mobile phone
IT Services & Solutions

5 Ways to Increase User Engagement on your Mobile Application

Did you know that 21 percent of new users abandon mobile apps after only one use? It takes a lot more than a great idea ...

person facing one green screen and multiple golden screens showing mpesa logo
IT Services & Solutions

Mpesa Integration For E-commerce Sites

Mpesa revolutionized mobile payments in Kenya. From being a simple service for sending and receiving money, Mpesa flouri...